“Carpe diem, Seize the day, boys. Make your lives extraordinary” from Dead Poet Society was voted the 95th greatest film quote of all time by the American Film Institute. It’s […]
Click here to sign up for Cafe Copywriter news, writing tips, workshops and online courses. As part of the preparation to become a TED speaker, I received coaching from an […]
Click here to sign up for Cafe Copywriter news, writing tips, workshops and online courses. I was reminded forcibly this month of why storytelling is such a powerful medium for […]
This article was originally published in Business Matters, the leading online business magazine. Click here to see the original article Once upon a time… stories were something that began with […]
Click here to sign up for Cafe Copywriter news, writing tips, workshops and online courses. The Nursing Times is renowned for its authoritative double-blind peer-reviewed articles. This month, I […]
Click here to sign up for Cafe Copywriter news, writing tips, workshops and online courses. 6 Essential Actions to Improve Unscheduled Care is a flagship programme from the Scottish Government, […]
Click here to sign up for Cafe Copywriter news, writing tips, workshops and online courses. As well as writing for large organisations, I write for pleasure, for my own personal […]
Once upon a time… stories were something that began with once upon a time. They were mostly for children. Or for entertainment. But then a few years ago, businesses began […]
Starting a social media campaign without a strategy is a bit like setting out on a road trip without any idea of where you’re going. You might end up somewhere […]
I am a writer, words are my thing. But sometimes pictures have an eloquence that mere words alone can’t quite capture. I saw a picture like that this week that has […]